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GTA 6 hasn’t even got a release date yet, and it’s already moving markets.
Take-Two Interactive’s stock climbed nearly 5% on Thursday after reports began circulating that Grand Theft Auto 6 pre-orders could go live as early as 18 May. The apparent source is an early email from an affiliate partner marketplace that seemingly jumped the gun on an official announcement.
Nearly $2 Billion in a few hours
The numbers are difficult to ignore. Take-Two’s share price rose by $10.79 to hit $237.78, adding close to $2 billion in market value within hours. Prices are expected to ease slightly as trading continues, but the message is clear: investor confidence in GTA 6 is through the roof.
It’s a remarkable moment for a title that hasn’t even been formally priced yet.
Neither Take-Two nor Rockstar has confirmed pre-orders are coming. The rumour trail leads back to that leaked affiliate email, hardly an official announcement, though apparently enough to move Wall Street.
What is confirmed is that Take-Two’s next earnings call lands on 21 May, just days after the rumoured pre-order date. That’s when the company is expected to lay out its full fiscal forecast, with GTA 6 front and centre.
The biggest game of all time?
The anticipation surrounding GTA 6 has been building for years. If pre-orders do go live this weekend, the sales figures that follow will be something to behold.
For now, watch that earnings call.
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